Nov 14, 2019
I hardly laughed as much as with Catherine B. Roy in my latest
episode of Stories of Success. She is just so much fun, I think I
need to have her back for another chat sometime very soon. So we
started with a great laugh (literally, if you tune in).
We start the conversation around her IQ which is over 156, and
she is a MENSA member; I actually did a test on the back of it. My
result was less, still within the top 9% of people. She is a
personal growth and business growth coach and developed a system
for emotional and intellectual development, living from your heart
and mind. Catherine describes her talents that she can learn
quicker, accept differences easier and has a longer memory; her
system is about tapping into 2% of the brain that helps you to
raise your game as an individual to become better at what you
Without controlling her talent, she can get overwhelmed, as
she has high attention to detail. Her system looks at Emotional
Intelligence (EQ) and IQ at the same time. We are both experienced
in EQ and realised that unfortunately a lot of senior and
successful people don’t have a high EQ at all.
Catherine differentiates between feelings and emotions which
leads us to a conversation about mindset and alignment of mind and
real life. Her system is about balancing your mindset and tapping
into your inner self, looking at 10 areas of life like
relationships, problem-solving, overcoming obstacles, love, etc.;
and she goes into detail of her love algorithm.
We then go on and discuss her social media strategies,
including how to get traction on LinkedIn; her huge amount of
followers came after Bryan McGill, from the Human Potential
Leadership community, endorsed her. However, whilst the numbers are
big, it is all about the core audience, and maintaining the right
message to the right people, and keep engaging on a daily
Catherine gives me a great lesson on how to build a social
media strategy, and you will find that helpful as well. She loves
LinkedIn and that’s where most of her clients are coming from. One
of her tips is to make LinkedIn more of a landing page than a CV,
which a summary that explains what you are doing and which value
you add to your clients. The strategy is to give video content up
to 2.5 minutes with value add for your audience.
We also discuss the importance of Twitter and whether
Instagram is the right channel, and if so, for whom. You can learn
a ton from her how to use social media in the right
Success for her is not about material success but all about
fulfillment in every part of life: reaching the level of joy in
life when you are able to live an extraordinary life, within and
outside of yourself.
Before we finish, Catherine reveals a life-changing experience
for her, which lead her to be the person she is today and which
gave her so much energy. We are getting philosophical about life,
death and the time we have left. A powerful story that shifted her
life, and made her create her own life!
I am confident you find this episode super useful and find a
lot of takeaways for your life; how to live your life fulfilled,
and what kind of outlook in life helps you to be successful.
If you would like to find out more about Catherine, you can
find her homepage here: https://catherinebroy.com/
you can request a free ebook sample
, and also
check out her LinkedIn Profile and other social media, feeds
you find via her website.